Established companies looking to further strengthen their brand presence in the UK.
NOT GOOD FOR:
Globally focused startup brands that are looking to generate sales from a partnership.
About this Sponsorship Opportunity
League One team is looking for a stadium advertising partner. This Regional partnership would be perfect for a brand that is looking to target the South West of the UK.
Number of Teams in League: 24 League Founded: 1992 TV Broadcast Partners: Sky Sports. Limited international coverage Headline Sponsor: SkyBet
“The English Football League One is the second-highest division of the English Football League and the third tier overall in the entire English football league system. League One was introduced for the 2004–05 season.” (Wikipedia)
Why Sponsor?
Some of the reasons why you would take up this sponsorship opportunity include:
Sky Bet League One recent game attracted the highest number of iFollow viewers ever recorded for a single EFL fixture
Regional football continues to have a strong following and could be great for a brand that is looking to boost their presence in the South West.
High Net Worth Regional Coverage
High net worth region of the country.
Activation Ideas & Options
It is important to always get the most out of a sponsorship, and studies have suggested that there is a significant uplift in performance and success, if activated correctly. We have include below some ideas and options on how to activate this campaign.
A Day In The Life
Player & Manager Golf Days
Game Day Competition Experiences
A Day in the life of a player or EFL team is a great way for a brand to connect with consumers and invoke secondary PR through content coverage. This can be achieved either via traditional article format or through the use of video. Please check your rights and sponsorship package to ensure you have commercial access to players.
A golf day is a fantastic B2B or High Net Worth strategy. Inviting your best clients or partners to a golf day followed by lunch and a stadium tour can be a great way of building or cementing that relationship.
A quiz or just a basic competition can go viral and lead to significant uplift in brand recognition and sales. This strategy has been time tested and can work well (depending on the execution).
Summary: Target Regional UK with this Stadium Partnership – Cost Effective
Contract
3 to 5 Years
Sponsorship Category
Sports
Sponsorship Type
Stadium Naming Rights
Good For
Brand Building, Lead Generation, PR, Sales
Sport
Football
Competition
Elite
FAQs
How can I see all the details (ie team / athlete name)?
To unlock all details, you will need to “Download a Sponsor Pack”. We will email you with all details.
If I book a sponsorship do I have to pay immediately?
No. We do not ask for any payment details. We will provide you with a booking confirmation and payment details via email.
How can I make direct contact?
Once you have booked the sponsorship, we will connect you with the party that is offering the sponsorship opportunity.
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