Target Regional UK with this Stadium Partnership – Cost Effective

Target Regional UK with this Stadium Partnership – Cost Effective


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6.1/10 (Download a Sponsor Pack to unlock all details)
Product is rated as #9 in category Sports
Global Reach
Local Reach
B2C Targeting
B2B Targeting
  • Established companies looking to further strengthen their brand presence in the UK.
  • Globally focused startup brands that are looking to generate sales from a partnership.

About this Sponsorship Opportunity

League One team is looking for a stadium advertising partner. This Regional partnership would be perfect for a brand that is looking to target the South West of the UK.

Number of Teams in League: 24
League Founded: 1992
TV Broadcast Partners: Sky Sports. Limited international coverage
Headline Sponsor: SkyBet

“The English Football League One is the second-highest division of the English Football League and the third tier overall in the entire English football league system. League One was introduced for the 2004–05 season.” (Wikipedia)

Why Sponsor?

Some of the reasons why you would take up this sponsorship opportunity include:

  • Sky Bet League One recent game attracted the highest number of iFollow viewers ever recorded for a single EFL fixture

Regional football continues to have a strong following and could be great for a brand that is looking to boost their presence in the South West.

  • High Net Worth Regional Coverage

High net worth region of the country.

Activation Ideas & Options

It is important to always get the most out of a sponsorship, and studies have suggested that there is a significant uplift in performance and success, if activated correctly. We have include below some ideas and options on how to activate this campaign.

  • A Day In The Life
  • Player & Manager Golf Days
  • Game Day Competition Experiences
A Day in the life of a player or EFL team is a great way for a brand to connect with consumers and invoke secondary PR through content coverage. This can be achieved either via traditional article format or through the use of video. Please check your rights and sponsorship package to ensure you have commercial access to players.
A golf day is a fantastic B2B or High Net Worth strategy. Inviting your best clients or partners to a golf day followed by lunch and a stadium tour can be a great way of building or cementing that relationship.
A quiz or just a basic competition can go viral and lead to significant uplift in brand recognition and sales. This strategy has been time tested and can work well (depending on the execution).

Summary: Target Regional UK with this Stadium Partnership – Cost Effective


3 to 5 Years

Sponsorship Category


Sponsorship Type

Stadium Naming Rights

Good For

Brand Building, Lead Generation, PR, Sales





Target Regional UK with this Stadium Partnership – Cost Effective
Target Regional UK with this Stadium Partnership – Cost Effective


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