Both up and coming and established brands that want to get global Premier League exposure.
NOT GOOD FOR:
Smaller companies due to cost of the partnership.
About this Sponsorship Opportunity
Exciting sponsorship opportunities have come up at a top tier team in the English Premier League in the UK. Currently this team has a medium size portfolio of sponsors with an opportunity for a category (eg finance) or regional sponsorship. With the ability to tap into a large global fan base and gain reach through team online marketing campaigns, this sponsorship opportunity would be perfect for a brand that is looking to expand globally and boost their commercial reputation.
Number of Teams in League: 20 League Founded: 1992 TV Broadcast Partners: Sky Sports, BT Sport, Amazon, BBC (in the UK). 70+ internationally
Headline Sponsor: EA Sports
“The Football Association Premier League Ltd (FAPL) is operated as a corporation and is owned by the 20 member clubs. Each club is a shareholder, with one vote each on issues such as rule changes and contracts. The clubs elect a chairman, chief executive, and board of directors to oversee the daily operations of the league. The Football Association is not directly involved in the day-to-day operations of the Premier League, but has veto power as a special shareholder during the election of the chairman and chief executive and when new rules are adopted by the league.” (Wikipedia)
Why Sponsor?
Some of the reasons why you would take up this sponsorship opportunity include:
Premier League global audience climbs to 3.2bn for 2018/19 season
According to Sports Pro Media and the Premier League, the sport has seen a 6% rise in global audience in the 2018/2019 season.
Shown in 188 of the world’s 193 countries
According to the Premier League, 188 countries televised atleast one premier league game.
Activation Ideas & Options
It is important to always get the most out of a sponsorship, and studies have suggested that there is a significant uplift in performance and success, if activated correctly. We have include below some ideas and options on how to activate this campaign.
A Day In The Life
Player & Manager Golf Days
Game Day Competition Experiences
A Day in the life of a player or EPL team is a great way for a brand to connect with consumers and invoke secondary PR through content coverage. This can be achieved either via traditional article format or through the use of video. Please check your rights and sponsorship package to ensure you have commercial access to players.
A golf day is a fantastic B2B or High Net Worth strategy. Inviting your best clients or partners to a golf day followed by lunch and a stadium tour can be a great way of building or cementing that relationship.
A quiz or just a basic competition can go viral and lead to significant uplift in brand recognition and sales. This strategy has been time tested and can work well (depending on the execution).
Summary: English Premier League Team is looking for an Official Forex Partner
Contract
3 to 5 Years
Sponsorship Category
Sports
Sponsorship Type
Official Partner (Country Specific), Official Partner (Global)
Good For
Brand Building, Lead Generation, PR, Sales
Sport
Football
Competition
Elite
FAQs
How can I see all the details (ie team / athlete name)?
To unlock all details, you will need to “Download a Sponsor Pack”. We will email you with all details.
If I book a sponsorship do I have to pay immediately?
No. We do not ask for any payment details. We will provide you with a booking confirmation and payment details via email.
How can I make direct contact?
Once you have booked the sponsorship, we will connect you with the party that is offering the sponsorship opportunity.
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